Ai & Digital Marketing Apprentice

You will also play an important role in helping shape our public identity as Graded continues its transition into a broader production company working across commercials, television and feature films.

Key Responsibilities

AI Marketing & Business Growth Research and explore emerging AI tools that can improve marketing, business development and creative workflows. Use AI to support audience research, market analysis and competitor insights. Help develop intelligent marketing campaigns across multiple platforms.

Assist with AI-powered prospect research and personalised client outreach. Explore marketing automation opportunities that improve efficiency across the business. Analyse campaign performance and identify opportunities for continual improvement.

Support lead generation and business development initiatives through intelligent use of AI. Brand & Content Manage Graded's digital presence across LinkedIn, Instagram and other relevant platforms. Plan, schedule and coordinate social media campaigns.

Write engaging copy using both traditional writing skills and AI-assisted workflows. Create or coordinate digital marketing assets including graphics, photography and short-form video. Maintain a consistent tone of voice across all communications.

Assist with website updates, SEO improvements and content optimisation. Support the creation of newsletters, case studies and marketing collateral. Company Development Support the ongoing Graded rebrand across website, social media and marketing materials.

Help develop and maintain brand guidelines. Work closely with senior team members to develop marketing strategies that support long-term business growth. Contribute fresh ideas that help shape the future direction of the company.

Take ownership of marketing projects and confidently manage your own workload. Production Support Join productions where appropriate to capture behind-the-scenes content. Work alongside production teams to identify marketing opportunities during shoots.

Assist with creating award submissions, project write-ups and portfolio content. Help communicate the creative process behind our work through engaging storytelling.Essential Skills A strong understanding of social media platforms including LinkedIn, Instagram and TikTok. Excellent written English and communication skills.

Confidence using Canva, Microsoft Office and Google Workspace. Strong organisational skills and attention to detail. Confidence learning new software independently.

An interest in marketing analytics and audience insights. A passion for film, television or creative production. A proactive attitude with a willingness to take initiative and continually develop your skills.Desirable Skills Experience using AI platforms such as ChatGPT, Claude, Gemini or similar.

An understanding of prompt engineering or AI-assisted workflows. Experience with Adobe Creative Cloud and/or DaVinci Resolve. Basic website editing experience.

Photography or videography skills. An understanding of SEO and website optimisation. Experience using CRM systems or an interest in sales and business development.